How can I Promote my new web hosting business?

Promoting a new company in the crowded industry of web hosting today is really hard. There are many tactics that work well and are legitimate, and you can use them to promote your company. Some of them are-

1. Referral Program

The referral program system is one of the best ways to get new customers. You can setup the system to make your current customers refer new customers. The customers have a special tracking id that they can give to other people they want to refer. This way, when an existing customer’s id has been used the customers receives a commission. Also, you should refer the customer an account where he can check the statistics of his campaign. It’s better to sign up the customer to the referral program so they can start referring people to your site right away. For the management and tracking mentioned above you can use some ready made soft wares that you can find on the web.

2. Word of Mouth

That’s just about the same as the referral program, the difference consists in not paying the commission to the customer that refers new customers. This is a very good way to promote your web hosting service. To make one of your customers refer other customers you should be providing a very good service to make that customer happy. So, make sure you keep the existing customers happy because a happy customer base means more business is coming your way.

You can ask your customers if they are happy and if the answer is positive you can ask them to submit a testimonial or to review your company.

There are a lot of good forums where web hosting is discussed. You can join this kind of forums and contribute and offer help to others members while keeping your signature with your URL at the bottom of your post. You can post in the signature your weekly or monthly special offers.

you can help others on these web hosting forums and can send new customers on your website, meaning more business for your web hosting business. But don’t just go there to post and ad, be active and be a part of the forum’s community.

By offering some kind of special offers you can literally see your traffic soar. You can make a special offer reducing the price of the bandwidth to half, if the price for 100 Mb would be $10 you could make a special offer to $5. This way the customer would save $5 and this is a thing a lot of people are interested in.

For a good profit special rules might need to be applied, like an offer being available for monthly payments only. This might not be a good idea since some potential customers might stay away because they want to prepay for a longer period.

This method might not be good for you but it’s good for the customers and if you will allow the customers to pay in advance that will bring in more customers.

Offering bigger discounts you can get more customers.

Give Bonus with every order.

This one is very good and is very easy to do it for your company. You could give a good bonus for purchasing anything. There are many things that you can give as a bonus, from a special template to a special e-book that the customer might be interested in.

How to Build a Successful Website?

Learning how to build a successful website can be a daunting task for anyone starting on the Internet. To do this, you need all the help you can get.

You need a web host to help you to research your market to see where you can find a keyword niche that you can carve out for yourself. If you attack a really popular keyword, you will be fighting an uphill battle against old established websites. If you are not on the first couple of search engine results pages of Google or Yahoo, you are probably doomed to failure unless you find an alternative way to drive traffic to your site.

You need help in planning your website construction so it flows well and your user can navigate it easily. If the viewer encounters any difficulty, “click” and “poof” the viewer is gone.

You need a way to easily build good web pages even though you do not know HTML code. This includes a way to construct the page and view it before posting it live.

You also need assistance in automatically updating your sitemap and pinging the search engines each time you update your site. This includes automatically posting the changes to your blog.

You need a web host that provides tools to monitor the traffic to your site so you can evaluate how to change the site to improve it.

Choose a web host that will help you to easily create forms to gather data from your readers. This is how you get your readers to tell you want they want and then you just fill that need. It makes you look like a hero. Once you gather the data, the web host should provide a data base to hold the data.

If you don’t have a decent Hosting provider, your online business is destined to fail. There is a chance you will encounter endless problems like down time, loss of data, poor customer service, and maybe even a hacked site. Before you choose a hosting provider you should first do research. I’m here to save you some time, and give you a few tips to use when choosing a hosting provider.

So you spent hours on your business plan, your web site is nicely designed, and you are ready to launch, so where are you going to put your site? Unless you are a large corporation with the budget to host your own site; you will most likely have to fine a hosting provider. Most people overlook this step and just choose any hosting provider without any prior knowledge of the company. So before you choose a provider here are a few things to consider…

* What kind of customer support do they offer?
* Does their hosting solutions fit your website needs?
* Can you upgrade your package?
* What happens if you go over your bandwidth?
* Are you tied to a contract?
* What is their up-time percentage?
* Do they offer any tools for design and marketing?
* Do they backup your data?
* What type of servers to they offer

I have dealt with websites in one form or another since the late 90’s, and in that time I have gone through lots of hosting providers. They ranged from crappy to excellent, cheap to expensive. To be honest the saying “You get what you pay for” is not always true when it comes to hosting. With the introduction of Broadband internet to the market and the cheap cost of servers, just about anyone with any IT knowledge can call themselves a hosting provider. Also since there is no standard on pricing homegrown providers can charge anything they want. So I advise you to do your homework. When you are searching for providers see if they are a member of any associations

When you are researching a web host and you come across one that does not have these 5 things just click away to find one that does have what you need.

5 Features Your Web Host Must Have –

1. Greatest Control Panel: The control panel is the place you will be visiting most often, so it should be easy to use, have all the features you need, etc. You can find a great control panel with cPanel, which provides one of the best control panel user experiences among all of the others. CPanel offers more than 42 different icons, 50 of the most used PHP scripts, shopping carts, forums, and even a WordPress blog – one of the best blog hosts out there. cPanel also provides an easy to use layout and navigation so when you do use it you can forget about frustration.

2. On 24-7: Your web host should be working for you around the clock. This will keep your website up and running 99.9% of the time, and the server should be able to locate and repair any problems as soon as they appear. It is rare that a server could become inactive, but if/when it does happen, you do not want it to happen to your website. That could mean lost sales, lost visitors, and maybe even lost customers for life. No one wants that. The web host should be working all of the time – no exceptions. It should constantly monitor your website at least every few minutes for problems, check your server load and RAM, and be able to let administrators know immediately so they can instantaneously fix the problem. Your web host should also provide a fire wall to keep your website safe from hackers, viruses, and anything else that could effect your website.

3. An Outstanding Server: If you want to avoid regular problems and too much downtime (all that can be avoided) you need to find a web host with a reliable server. The web host’s server should have multiple hard drives, good RAM, the latest CPUs, the best power supply, quality motherboards, a great cooling system, and a testing system for all new servers.

4. Linux Servers: No, you do not need windows servers. You should get a web host that uses Linux only. You don’t need to have Linux on your own computer to have a web host that uses Linux. Linux has been shown to be more reliable and able to handle larger loads than other server operating systems. It is even better at virus protection and has a better uptime than others.

5. Free Features: Your web host should provide you with a variety of free features, or features that you can use for a small fee. These features should include things that you can use for your website such as graphics, blogs, paid pages, sub domains, interesting facts to add to your website, forums, and more.

I am looking for a hosting provider that not only provides complete features but will also assist if any problem with their service? How can I know how responsive is the hosting company’s customer service before signing contract with them?

Accessing how responsive is the hosting company’s customer service before signing contract with them is a wise step, because sooner or later you will need to resort to them to solve problems, looking forward to receiving helpful response from them.

There are many things that you might desire to do. For example, you may want to upgrade your account before the next payment date. Or you want to use additional modules in order to make your program run. Or maybe you want to move your domain from/to another registrant to/from the hosting company. Such activities require you to contact your hosting service.

Now, before hosting your sites with a hosting company, you can test how fast and good are their responses. First, a good hosting company should provide a live chat facility. Make sure that facility is active. That means that most of the time there will be somebody to reach. Then it is up to you whether you want to ask some questions to them.

you may also check the forum. Notice how fast and helpful their replies are to the forum members. Companies with bad support may leave many questions unanswered. Just browse some sections which are intended for old customers as well as potential clientelle. Find out the way they solve their own customers’ problems.

A good web hosting company should also provide a ticket system. Just ask any important questions and notice how good is their reply. As a suggestion, it is not necessary to demand the “highest priority” when asking questions. Why? Because there may be other customers who need immediate attention from them.